NEW YORKER – More Than Fashion. A Lifestyle.
Fashion is more than clothing. It is an expression of personality, attitude, and the spirit of the times. It tells stories, makes statements, and shapes identity. That is exactly what NEW YORKER stands for.
What began as a family business has grown into an internationally established fashion brand. With a keen sense for trends, an urban lifestyle approach, and a deep understanding of younger generations, NEW YORKER creates fashion that inspires and moves people. Behind the brand are dedicated teams who work with passion to turn style into an experience—authentic, dynamic, and closely connected to the pulse of the times.
Our Collections – Diverse, Confident, Individual
From casual streetwear and contemporary everyday fashion to bold urban looks, our collections reflect diversity and individuality. The assortment is complemented by distinctive underwear and swimwear collections, as well as fashion accessories that complete every outfit and highlight personal style.
Our Ambition: Fashion with Impact
NEW YORKER stands for continuous development, an innovative spirit, and a clear vision. The brand combines trend awareness with entrepreneurial drive—international in outlook, yet always close to people. We believe in strong personalities, bold ideas, and a culture that embraces change as an opportunity. Whether in direct contact with customers or behind the scenes, we create spaces for creativity, growth, and inspiration.
Shaping the Future of Fashion. Together.
